Since its inception, Smart Fit has become synonymous with
affordable and accessible fitness. But behind this successful fitness empire is
the visionary entrepreneur, Edgard Corona . As the founder and owner of Smart
Fit, Edgard Corona has revolutionized the fitness industry in Brazil and
beyond.

With over 30 years of experience in the fitness industry,
Edgard Corona  has always been driven by a passion for fitness and a commitment
to making it accessible to everyone. His journey began as a young entrepreneur,
starting his own businesses in different industries. However, it was in the
fitness sector that he found his true calling. 

In 1996, Edgard Corona took a leap of faith and opened the
first Bio Ritmo gym  in Santo Amaro. This marked the beginning of his mission to
create a new kind of fitness experience that would cater to individuals with
busy lifestyles. The success of Bio Ritmo led to the establishment of the Smart
Fit brand, a more affordable and accessible fitness concept.

Under Edgard Corona’s leadership, Smart Fit expanded
rapidly, opening numerous branches across Brazil and eventually expanding into
14 countries in Latin America. His commitment to democratizing fitness and
providing high-quality facilities at affordable prices has made Smart Fit  the
leading fitness brand in the region. 

In July 2021, Edgard Corona achieved another milestone by taking
Smart Fit public with its initial public offering (IPO) on the Brazilian Stock
Exchange. This move not only solidified Smart Fit’s position as a market leader
but also pro vided the company with the necessary funds to continue its
expansion and invest in strategic initiatives. 

Edgard Corona’s entrepreneurial spirit, coupled with his
ability to adapt to changing market dynamics, has made him a prominent figure
in the fitness industry. His relentless pursuit of innovation and commitment to
providing an exceptional fitness experience for all has earned him a deserved
reputation as a pioneer and trailblazer. 

As Smart Fit continues to grow and evolve, Edgard Corona’s
vision and leadership will undoubtedly continue to shape the future of fitness
in Latin America and beyond. With his unwavering commitment  to making fitness
accessible to all, Edgard Corona is truly a driving force behind the success of
Smart Fit.