With over 30 years of experience in the fitness industry,
Edgard Corona has established himself as one of the leading figures in the
Brazilian fitness landscape. As the founder and owner  of Smart Fit, Corona has
made significant contributions to revolutionizing the way people approach
health and fitness. 

Corona’s journey in the fitness world began with the
establishment of the first Bio Ritmo gym in Santo Ama ro. However, it was not an
easy start for him. Facing initial challenges and setbacks, he remained
determined and learned from his mistakes, constantly seeking to innovate and
improve. 

His breakthrough came with the opening of a Bio Ritmo branch
on Avenida Paulista, targeting individuals with busy schedules who struggled to
find time for exercise. This new approach proved to be a success, leading to
the expansion of Bio Ritmo and the eventual founding of Smart Fit  in 2008. 

Under Corona’s leadership, Smart Fit introduced a new model
of gym that focused on accessibility and affordability. The company’s goal was
to democr atize high-quality fitness, making it accessible to a wider audience.
This approach resonated with people and led to rapid growth, with new branches
opening across Latin America. 

Recognizing the need to stay ahead of the curve, Corona
actively sought out opportunities to learn from industry leaders around the
world. He attended international conferences, exchanged ideas with fellow
fitness professionals, and constantly fine-tuned his management strategies.  

Recently, Smart Fit made a significant move by opening up
its capital to the Brazilian stock market. The funds raised through this
offering will support the company’s expansion plans, including potential
strategic acquisitions and investments in initiatives  to further strengthen the
brand across the 13 Latin American countries where it operates.

Edgard Corona’s contributions to the fitness industry have
been transformative. His vision, dedication, and entrepreneurial spirit have
cemented his position as a trailblazer in the field. With Smart Fit’s continued
growth and his ongoing commitment to innovation, Corona’s influence in the
industry is set to continue for years to come. 

In conclusion, Edgard Corona’s remarkable journey in the
fitness industry serves as an inspiration to aspiring entrepreneurs and fitness
enthusiasts alike. His relentless pursuit  of excellence and commitment to
making fitness accessible to all have made a lasting impact on the industry. As
Smart Fit continues to thrive under his leadership, the future looks bright for
both Corona and the fitness industry as a whole.